
Campaign Management
Sales Campaigns

There are different kinds of campaigns that the company might want to come up
with in different stores/departments. This section allows the user to create
different campaigns and then assign products to these campaigns for a
discounted price. The campaigns can be designed to start and end at the desired
interval. In order to provide a mixture of products on the home page selected
products in the campaign can be flagged to be shown on the home page
independent of the stores.
Promotions

Promotions give the user the ability to configure quantity discounts in an open
ended way. The user has the ability to select a combination of stores,
categories and/or products for any particular promotion. The promotions can be
designed to start and end on desired dates allowing the user to pre-plan the
promotion scheme. They also have the ability to assign an image to every
promotion that they create.
Promotion Codes/Coupons

Ability to send out coupons to all customers who shop at the site or to a
targeted set of customers based on their shopping history allows a company in
rewarding loyal customers and attract new customers. This section allows the
user to create time sensitive promotion codes for different order value range
along with the ability to give free shipping on orders above a certain amount.
It also allows them to query the order history to retrieve a list of targeted
customers who executed a certain buying pattern and apply the promotion code
only for these customers. It allows the user to configure the number of times
the coupon can be used by the customers.
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